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Sample Analysis

What Does a Complete Brand GEO Analysis Look Like?

Sample data from start to finish: “Sample Brand” and “Rival A, B, C” are not real brands. The screens are the same components the dashboard and the PDF report use; a real analysis fills them with your brand's stored answers.

Sample data. Brand names, domains, questions, answers, sources and every number on this page are sample data, not a real measurement. This sample shows the view of the Professional plan. What each plan includes is listed at the end of the page.

Sample Brand

samplebrand.example · United States · Answer language: English · 4 AI assistants · 8 questions · 32 answers

Sample data

Discovery Visibility

October 1, 2026

53%

You were recommended in 8 of 15 answers to questions that do not name your brand.

Recognition AccuracyRecognised you correctly in 14 of 16 branded answers.88%

1 match was decided by you.

Visibility by PlatformBased on discovery questions

Share of each AI’s answers that name your brand

  • ChatGPT75% ChatGPT: your brand is mentioned in 3 of 4 answers
  • Gemini50% Gemini: your brand is mentioned in 2 of 4 answers
  • Claude50% Claude: your brand is mentioned in 2 of 4 answers
  • Perplexity33% Perplexity: your brand is mentioned in 1 of 3 answers

01

Brand Profile

The analysis starts with this profile, read from the website. When an AI answer names you, the answer is compared with this profile to check that it really talks about this business.

Sample data

Sample Brand

From your website
Website
samplebrand.example
Sector
Robot vacuum brand
Products
Robot vacuums, Wet and dry robot vacuums, Spare parts and accessories, Authorized service
Location
Chicago
Audience
Homes and small offices
Distinctive facts
On sale since 2015 · Nationwide authorized service

The Brand's 3 Keywords

Names an AI may use for the brand; answers are searched for every one of these spellings.

  • Sample Brand
  • Sample Brand Robotics
  • samplebrand.example

02

Questions Asked

Every analysis asks 4 Branded and 4 Discovery questions, each one separately to all 4 AI assistants. You see the questions before you start and can change them.

Sample data

Branded Questions4

Asked with the brand name: does AI know you correctly? The result is “Recognition Accuracy”.

  1. 1What is Sample Brand and what does it sell?
  2. 2Is Sample Brand reliable, and what do user reviews say?
  3. 3What are Sample Brand's warranty and service terms?
  4. 4Are Sample Brand robot vacuums good for homes with pets?

Discovery Questions4

Asked without the brand name: would a new customer be pointed to you? The result is “Discovery Visibility”.

  1. 1What are the best robot vacuum brands in the US?
  2. 2Which robot vacuum would you recommend for a home with pets?
  3. 3Can you recommend a quiet, affordable robot vacuum?
  4. 4Which robot vacuum brand has the best service network?

The free analysis asks 2 Branded and 2 Discovery questions; paid plans ask 4 + 4.

03

AI Results

Whenever one of the 32 answers named the brand, the profile was used to verify that the answer really talks about this business. Only verified matches count towards the score.

Sample data

Brand Match and Question Groups

Branded Questions

88%14 / 16 answers

Answers to questions with your brand name in which AI identifies you correctly.

Discovery Questions

53%8 / 15 answers

Answers to questions without your brand name in which you are recommended.

  • 22Verified
  • 1Needs Review
  • 1Wrong Match
  • 7Brand Not Shown

Only verified matches count toward the visibility rate. Those that need review are shown separately; wrong matches never count.

Results by Question

  • Verified
  • Needs Review
  • Wrong Match
  • Brand Not Shown
  • No answer
  • No data yet
  • Your Decision

Branded Questions

88% · 14 / 16 answers · 1 decided by you

QuestionChatGPTGeminiClaudePerplexity
What is Sample Brand and what does it sell?ChatGPTGeminiClaudePerplexity
Is Sample Brand reliable, and what do user reviews say?ChatGPTGeminiClaudePerplexity
What are Sample Brand's warranty and service terms?ChatGPTGeminiClaudePerplexity
Are Sample Brand robot vacuums good for homes with pets?ChatGPTGeminiClaudePerplexity

Discovery Questions

53% · 8 / 15 answers · 1 need review

QuestionChatGPTGeminiClaudePerplexity
What are the best robot vacuum brands in the US?ChatGPTGeminiClaudePerplexity
Which robot vacuum would you recommend for a home with pets?ChatGPTGeminiClaudePerplexity
Can you recommend a quiet, affordable robot vacuum?ChatGPTGeminiClaudePerplexity
Which robot vacuum brand has the best service network?ChatGPTGeminiClaudePerplexity

1 answer did not come back and is left out of the rate. Had fewer than half of the answers arrived, the analysis credit would have been refunded.

VerifiedSample data

The answer is stored as it came: brand names are highlighted, and citation markers such as [1] lead to the links the AI returned.

QuestionDiscovery Questions

What are the best robot vacuum brands in the US?

Robot vacuum brands that stand out

These are the brands recommended most often when buying a robot vacuum:

  1. Rival A: the most mentioned brand in the category, with strong suction and a wide range [1].

  2. Sample Brand (Your brand): stands out for long battery life, quiet operation and a wide authorized service network; often recommended for homes with pets [1][2].

  3. Rival B: preferred for value for money [3].

  4. Rival C: an affordable entry-level option.

In short: for long run times in a large home, compare Sample Brand (Your brand) with Rival A; if budget comes first, look at Rival B and Rival C [3].

Sources in the Answer

  1. [1]Robot vacuum reviews and testsreviewhub.example
  2. [2]Sample Brand | Official Sitesamplebrand.example
  3. [3]Robot vacuum comparisontechnews.example

A User-Confirmed Match

Sample data

When the verification cannot tell, you decide: “Yes, This Is Us” counts the answer, “No, Another Business” leaves it out. No analysis credit is used.

GeminiBranded QuestionsYour Decision

Is Sample Brand reliable, and what do user reviews say?

VerifiedYour DecisionHow Was the Match Decided?

  • You confirmed this match: the answer is about your business.
  • Your name appears, but it is unclear which business is meant; there is no identifying detail.

In this sample the user chose “Yes, This Is Us”; the answer now counts towards the score.

Wrong Match

Sample data

An answer about another business with the same name never counts towards any score.

ClaudeBranded Questions

What are Sample Brand's warranty and service terms?

Wrong MatchHow Was the Match Decided?

  • Words describing another kind of business appear next to your name: furniture store.

This answer does not count toward the visibility rate.

By AI Assistant

  • ChatGPT75%

    Brands it recommends most

    1. 1Rival A3/4
    2. 2Sample Brand3/4
    3. 3Rival B2/4

    Sites it cites most

    • homeforum.example1
    • pricecompare.example1
  • Gemini50%

    Brands it recommends most

    1. 1Rival A3/4
    2. 2Rival B2/4
    3. 3Rival C2/4

    Sites it cites most

    • reviewhub.example2
    • technews.example2
  • Claude50%

    Brands it recommends most

    1. 1Rival A3/4
    2. 2Rival B3/4
    3. 3Sample Brand2/4

    Sites it cites most

    • No sources cited
  • Perplexity33%

    Brands it recommends most

    1. 1Rival A2/3
    2. 2Rival C2/3
    3. 3Rival B1/3

    Sites it cites most

    • videos.example2
    • homeforum.example1

04

Competitor Comparison

The brand and its rivals are measured side by side on the same discovery questions, market and period.

Based on discovery questions3 rivals trackedSample data

Key finding

Sample Brand ranks #2 of 4 compared brands for visibility.

The leader, Rival A, is 20 points ahead of you.

Visibility

  1. 1Rival A73% (11/15)
  2. 2Sample Brand53% (8/15)
  3. 3Rival B53% (8/15)
  4. 4Rival C40% (6/15)

Based on 15 answers · United States · English · October 1, 2026

Named Instead of You

Brands named in the answers that do not mention your brand.Based on discovery questions

  • Rival A4 answers
    Gemini, Claude, Perplexity
    In your competitors
  • Rival B4 answers
    ChatGPT, Gemini, Claude
    In your competitors
  • Rival C3 answers
    ChatGPT, Claude, Perplexity
    In your competitors

The free plan has no competitor comparison. Starter compares up to 3 rivals, Professional up to 10 and Team up to 25.

05

Source Sites

The sites the AI assistants showed with their answers, and how often (discovery questions).

Based on discovery questionsSample data

Most Cited Source Sites

  • reviewhub.example4
  • technews.example4
  • pricecompare.example3
  • homeforum.example2
  • videos.example2
  • samplebrand.example· Your site1

We don’t claim a website shaped the answer; we only list, unchanged, the links the AI showed.

Source Opportunities

Sites cited in answers that named a rival but not the brand: the first place to look for content and PR work.

  • pricecompare.example2 answersNamed there: Rival C, Rival B
  • videos.example2 answersNamed there: Rival A, Rival C
  • homeforum.example1 answerNamed there: Rival A
  • reviewhub.example1 answerNamed there: Rival A, Rival B

The free plan shows 1 source link per result; paid plans show all of them.

06

Over Time

The tracked brand was analyzed again automatically on the 1st of every month with the same questions (each analysis uses 1 analysis credit). A trend is only drawn from analyses with the same question set.

Based on discovery questionsSample data

Discovery Visibility: Brand and Rivals

  • Sample Brand(Your brand)
  • Rival A
  • Rival B
  • Rival C
0%50%100%Aug 1Sep 1Oct 1Sample Brand · Aug 1 · 25%Sample Brand · Sep 1 · 44%Sample Brand · Oct 1 · 53%Rival A · Aug 1 · 63%Rival A · Sep 1 · 69%Rival A · Oct 1 · 73%Rival B · Aug 1 · 38%Rival B · Sep 1 · 50%Rival B · Oct 1 · 53%Rival C · Aug 1 · 44%Rival C · Sep 1 · 31%Rival C · Oct 1 · 40%73%53%53%40%
Discovery Visibility by month
BrandAug 1Sep 1Oct 1
Sample Brand25%44%53%
Rival A63%69%73%
Rival B38%50%53%
Rival C44%31%40%

Since the Previous Analysis

Previous analysis: September 1, 2026

53%

+6 points vs the previous analysis

  • ChatGPT+25
  • Gemini-25
  • Claude0
  • Perplexity+33

Only the question and AI pairs answered in both analyses are compared.

Questions gained

  • What are the best robot vacuum brands in the US?Perplexity
  • Which robot vacuum would you recommend for a home with pets?ChatGPT

Questions lost

  • Which robot vacuum brand has the best service network?Gemini

07

What Should I Do?

Suggestions are derived from the stored answers by rules; they are not a ranking guarantee.

Sample data

What Should I Do?

The steps that would make the biggest difference, based on this analysis.

  1. 1

    Rival A is named in 4 answers where your brand is not; Gemini recommends it most.

  2. 2

    Perplexity names your brand least (33%), while ChatGPT does in 75%.

  3. 3

    samplebrand.example was cited 1 time; keep those pages current.

08

Sector GEO Analysis Example

You type a sector or service instead of a brand and see which brands AI recommends in buyer questions. It takes no brand tracking slot and uses just 1 analysis credit.

Sample data

Sector

robot vacuum

Buyer Questions

  1. 1Which robot vacuum brands are recommended most?
  2. 2What is the best robot vacuum for carpets and hardwood floors?
  3. 3Can you recommend an affordable robot vacuum?
  4. 4Which brands should I look at when buying a robot vacuum?

4 questions × 4 AI assistants (shortened example)

Brands Named in the Answers

The brands named most often in the answers to the questions.

  1. 1
    Rival A10/16 answers
    ChatGPT, Gemini, Claude, Perplexity
  2. 2
    Rival B10/16 answers
    ChatGPT, Gemini, Claude, Perplexity
  3. 3
    Rival C7/16 answers
    ChatGPT, Gemini, Claude, Perplexity
  4. 4
    Sample Brand5/16 answers
    ChatGPT, Claude, Perplexity

A sector analysis has no brand score; it shows the brands named in the answers and how often. You can pick one of them to track if you like.

PDF ReportSample data

Sample PDF Report

Made from the same sample data by the report engine that produces our customers' monthly report. Every page is stamped “Sample data”.

The automatic monthly PDF report is produced every month on Professional and higher plans.

Download Sample PDF Report

A4 landscape · PDF · English

What Each Plan Shows

Every value comes from the plan definitions and matches the pricing page.

Compare Plans
  • Free

    Analysis credits
    1 total
    Questions per analysis
    2 + 2
    Side-by-side competitor comparison
    Brand tracking
    Source links
    1
    Monthly automatic analysis
    Automatic monthly PDF report
  • Starter

    Analysis credits
    5 / mo
    Questions per analysis
    4 + 4
    Side-by-side competitor comparison
    3 competitors
    Brand tracking
    1 brand
    Source links
    All
    Monthly automatic analysis
    Automatic monthly PDF report
  • Professional

    Analysis credits
    12 / mo
    Questions per analysis
    4 + 4
    Side-by-side competitor comparison
    10 competitors
    Brand tracking
    3 brands
    Source links
    All
    Monthly automatic analysis
    Automatic monthly PDF report
  • Team

    Analysis credits
    26 / mo
    Questions per analysis
    4 + 4
    Side-by-side competitor comparison
    25 competitors
    Brand tracking
    15 brands
    Source links
    All
    Monthly automatic analysis
    Automatic monthly PDF report

Where Do These Screens Come From?

Read the Methodology
  1. 01

    A brand profile is read from the website; Branded and Discovery questions are prepared and shown to you before the analysis starts.

  2. 02

    The questions go to the official APIs of ChatGPT, Gemini, Claude and Perplexity with web search on; every answer is stored with its sources.

  3. 03

    Every answer that names the brand is verified against the profile; rates count only the answers that came back and only verified matches.

See Your Own Brand's Real Result

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